Drayton Bird at Christmas 09: Video No. 4

Drayton brings up a very important point here, one close to my heart..

I have met an extraordinary amount of people that focus on the latest trick or fad whilst ignoring the fundamentals of their business: find a hungry market and sell to it.

It’s that simple.

2 Responses to “Drayton Bird at Christmas 09: Video No. 4”

  1. Dan Smith Dan Smith Says:

    This is so very true.

    In most Asian cultures they have a deeply embedded recipe for success:

    1: Choose a Subject matter (In business this will be the hungry market)
    2: Study (Market research)
    3: Practice (Content + repetition)

    The only difference between success/failure or great ability/low ability is the FOCUS on 2 & 3

    Choosing a great subject matter and/or great market to feed is, well, great. But it is 2 & 3 that will determine success or failure.

    So many people are skipping along from market to market trying to find their goldmine.

    This is not to be confused with a site/business/student that is very successful in one field, and EXPANDS onto another. (e.g. Tesco)

    Rather, I’m talking about businesses/students that skip quickly onto another subject matter after a short while when they feel success is not immediately at their door. Which by the way, I have been guilty of doing in the past, which is why I can truely vouch for this method.

  2. Nick Gregan Nick Gregan Says:

    As someone who is still relatively new to learning about the whole internet business I have come across many many guru’s who do exactly as you describe above – in an attempt to get more money out of you. However meeting Mark Attwood was a lucky break for me as he talks sense and get you on the right road.

    Thanks and keep up the good work, and a happy and prosperous 2010

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