I recently had the honour of being interviewed in order to provide content for a University digital marketing degree course. We did lots of videos – most of which are being made available to members of my Internet Marketing Training Inner Circle – and here’s a taster video about…video in marketing!

If you are serious about marketing online at all, you should check out my web video marketing friends (click the link – it’s a test page that may not be there forever, and it’s got me on screen with ex-Dr Who Sylvester McCoy. Not for the first time either. We’ve been in Dr Who books together, I’ve interviewed him in magazine articles, we got drunk and pushed each other over in a Edinburgh bar…but that’s all an entirely different story!)

I’ve just seen a guy called Alex Bellos on BBC Breakfast talking about his new book: “Alex’s Adventures in Numberland“.

And what a marvelous book it looks. It’s all about the beauty of maths and numbers and I’m chomping at the bit to read it after Alex talked with such passion about numbers, the Golden Ratio (it’s 1.61803399 – google it; it’s mind blowing), the fibonacci sequence, numerate Japanese monkeys..his demonstration of a multiplication sum using a diagram to get the answer was fantastic – I just have to learn this and teach it to my kids.

What really resonated with me was his point about the way in which Maths is taught in schools is uninspiring and puts a huge amount of us off the subject. I know first hand because of the work I had to put in following being relegated to CSE class when I was 13 by a moronic teacher who had written me off mathematically. I went on to GCE success at O and AS Level success and found a lot of inspiring mathematics in my Economics degree.

Maths is really the stuff of life. It holds the key, in my opinion, to the structure of the universe, the Earth and ultimately us. Anything, like Alex’s book, that brings it to life like this should be applauded. I’m off to buy my copy now :-)